Website use and terms of sale for shop.byouty.uk
Last updated: 2 September 2026
These Terms and Conditions govern access to shop.byouty.uk (the Website), creation and use of customer accounts, and purchases from BYOUTY LTD. Please read them carefully before using the Website or placing an order. By using the Website, registering an account or submitting an order, you agree to these Terms.
Nothing in these Terms excludes or limits rights that cannot lawfully be excluded. If you are a Consumer, your statutory rights are not affected.
The Website is operated by BYOUTY LTD, a private limited company registered in England and Wales under company number 13643982 (BYOUTY, we, us or our).
Registered office:
Next To 54 College Road, Kensal Vintage Shop
London, England, NW10 5ET
Email: shop@byouty.uk
Website: https://shop.byouty.uk
BYOUTY LTD is not currently registered for VAT. If this changes, the Website and these Terms will be updated as required.
The Website may be used by both Consumers and Business Customers. A Consumer is an individual acting wholly or mainly outside their trade, business, craft or profession. A Business Customer is any person purchasing wholly or mainly for business or professional purposes, including a salon, hairdresser, trichologist or other professional practice.
Sections that expressly refer to Consumers or Business Customers apply only to that category. If you place an order on behalf of a business, you confirm that you have authority to bind that business.
The Website and customer accounts are intended for persons aged 18 or over. Products may only be purchased for or used by children under the supervision and responsibility of an adult and strictly in accordance with the product label.
Product information may be publicly visible, but prices and purchasing functions may be restricted to registered users. Registration is generally automatic and does not constitute professional verification, endorsement, approval or a guarantee that an order will be accepted.
When registering, you must provide accurate, current and complete information. You must keep your contact and delivery information updated and use an email address that you monitor, because order, security and tracking communications will be sent to that address.
Registration may generate a temporary password, password-setting link or automatic login session. Although changing a temporary password may not be required before browsing or ordering, you are responsible for keeping your credentials confidential and should set a secure personal password promptly. You must not share an account, permit unauthorised use or publish restricted price information.
You must notify us promptly if you suspect unauthorised access. We may require identity, business or professional-status checks for high-volume, unusual or potentially fraudulent activity.
We may suspend, restrict or close an account where reasonably necessary to prevent fraud, protect security, comply with law or supplier restrictions, investigate misuse, enforce these Terms or protect BYOUTY and other users. Where appropriate, we will give notice and a reasonable opportunity to respond.
You may use the Website only for lawful personal or legitimate business purchasing. You must not:
We take reasonable care to describe and display products accurately. Images, colours, packaging, ingredients, sizes and labels may change or appear differently on different devices. The product supplied will be the product identified in the order, subject to lawful manufacturer packaging updates that do not materially change it.
Product availability is not guaranteed. Stock information may change before dispatch. We may limit quantities, decline unusually large orders, or restrict a product by location, account type, supplier condition or applicable law.
All products must be stored, handled and used in accordance with their label, ingredients, warnings, shelf-life information and instructions. You are responsible for checking ingredients and suitability before use, particularly if you have known allergies, sensitivities, medical conditions or are using the product on another person.
Hair and scalp products are cosmetic or personal-care products unless expressly stated otherwise. Website descriptions, instructions, consultations and general information are not medical advice, diagnosis or a guarantee of treatment outcomes. Individual results vary.
Do not use a product contrary to its label. Stop using it if irritation or an unexpected reaction occurs and seek appropriate medical advice where necessary. Professional or trichology support offered through the Website does not replace assessment by a doctor or other appropriately regulated healthcare professional.
Business Customers are responsible for ensuring that products are suitable for their intended professional use, are used only by appropriately trained persons where required, and are stored, applied, recorded and supplied in accordance with law, professional standards and product instructions.
Purchase for professional use does not automatically authorise wholesale distribution, marketplace resale, export for resale, alteration, repackaging or removal of labels. Products may not be resold or redistributed without our prior written consent and any permission required from the brand owner or other rights holder.
The checkout process allows you to review and correct order and delivery information before payment. You are responsible for checking the basket, quantity, delivery address, postcode, email address, telephone number and any customs information before submitting the order.
Submitting an order is an offer to buy. An automated order acknowledgement, payment authorisation or status marked processing confirms receipt but does not mean that we have accepted the order. A binding contract is formed when we send a dispatch confirmation, unless we expressly accept it earlier.
We may reject or cancel an order before acceptance where, for example, a product is unavailable, payment is not authorised, information is incomplete, a price is obviously incorrect, delivery is unavailable or the order raises legal, supplier, safety or fraud concerns. If payment has been taken, we will refund the relevant amount.
If an item becomes unavailable, we may contact you using the email or other contact details supplied and offer a choice to wait for restocking, accept a suitable alternative or receive a refund. We will not substitute a materially different product without your agreement.
Where part of an order is unavailable, we may dispatch the available items and refund the unavailable item, or contact you before dispatch where doing so is reasonably practical.
Prices are shown in pounds sterling unless the Website states otherwise. BYOUTY LTD is not currently VAT registered, so no UK VAT is charged or shown as a separate amount. Customers may request a non-VAT invoice or receipt by contacting shop@byouty.uk.
Delivery charges and the order total are shown before the order is submitted. Standard UK delivery is currently £4.50 for eligible orders below £45. Eligible UK orders with a qualifying subtotal of at least £45 before promotional discounts receive free standard delivery. The checkout amount prevails if a different destination or service is selected.
We may correct pricing or description errors. If an error is obvious and could reasonably have been recognised as a mistake, we may cancel before dispatch and refund any payment.
Available payment methods are displayed at checkout and may change. Payments are handled by third-party payment providers. You authorise the applicable provider and us to take or reserve payment, conduct fraud checks, process refunds and exchange the information necessary to complete the transaction.
We do not normally receive or store full payment-card details. Payment may be taken or authorised when the order is submitted even though the contract is formed only on dispatch.
Promotions and discount codes are subject to their stated terms, availability and expiry. Unless stated otherwise, they cannot be exchanged for cash or combined. We may withdraw a promotion prospectively, but this will not affect an already accepted order.
Complimentary samples or gifts may be added at our discretion and subject to availability. Their number, type and suitability are not guaranteed. Samples are subject to the same safety and use requirements as purchased products.
Orders are normally prepared within one to five working days. UK orders are generally sent using Royal Mail Tracked 48 or another service shown at checkout. Tracked 48 is a service aim, not a guaranteed delivery time. International services and estimates vary by destination.
Tracking information will normally be sent to the email address provided. You must monitor tracking and ensure that delivery instructions, safe-place choices or redirections are accurate. Any delivery date is an estimate unless we expressly agree a guaranteed date.
For Consumer orders, we will deliver without undue delay and normally within 30 days after the contract is made unless another period is agreed. If a material delay occurs, the remedies required by law will apply.
We may offer delivery worldwide, but availability is determined at checkout and may be changed or restricted at any time before an order is accepted. You are responsible for ensuring that products may lawfully be imported, possessed and used in the destination country.
Unless the checkout expressly states that duties and taxes are included, the recipient is responsible for import duties, customs charges, local taxes, clearance fees and other destination charges. Customs authorities may inspect or delay a parcel. We are not responsible for customs delays outside our reasonable control, but this does not affect mandatory Consumer rights.
If delivery is refused or cannot be completed because charges are unpaid, import requirements are not met or destination information is incorrect, the parcel may be returned. We may recover reasonable direct costs from any refund to the extent permitted by law.
You must provide a complete and deliverable address, including the correct postcode and any access information. If a parcel is returned because the address was incorrect or incomplete, it was not collected, or delivery could not be completed for a reason attributable to you, we may require payment of a new delivery charge before resending it.
If you do not want redelivery, we may cancel and refund the goods after deducting reasonable delivery or return costs where the law permits. We will try to contact you using the details supplied, but are not responsible for delay caused by inaccurate or unmonitored contact information.
For Consumers, risk remains with us until the goods come into the physical possession of you or a person you identify, except where you independently arrange a carrier that we did not offer. Delivery to a safe place or person specifically nominated by you may count as delivery to you.
Ownership passes only after we have received payment in full and the goods have been delivered. For Business Customers, risk passes on delivery in accordance with the selected delivery service, but ownership remains with us until all sums due for those goods are paid.
Consumer cancellation rights, hygiene-sealed products, return conditions, costs and refund times are explained in our Refund and Returns Policy, which forms part of these Terms. Business Customers do not have a statutory change-of-mind cancellation right unless we agree otherwise in writing.
Nothing in these Terms or the Refund and Returns Policy limits statutory remedies for goods that are faulty, unsafe, not as described or otherwise non-conforming.
Contact shop@byouty.uk promptly if an item is incorrect, damaged, leaking, incomplete, recalled or appears faulty. We may reasonably request photographs of the item, packaging, shipping label, batch or lot number and evidence of purchase to investigate, prevent fraud and report product-safety issues. Such a request does not remove statutory rights.
Depending on the circumstances and applicable law, the available remedy may include replacement, repair, price reduction or refund. Where a return is necessary because the goods are faulty or incorrect, we will provide reasonable return instructions and bear the necessary return cost.
If you experience an unexpected reaction, stop using the product and obtain medical assistance where appropriate. Keep the product, packaging, ingredient information, batch or lot number and proof of purchase. Contact us promptly so that we can record and, where required, refer the report to the manufacturer, Responsible Person, distributor, insurer or competent authority.
We may contact you for factual information needed to assess a safety complaint or recall. Personal data will be limited to what is necessary and processed in accordance with our Privacy Policy.
We aim to keep the Website available and accurate but do not guarantee uninterrupted or error-free access. We may maintain, update, suspend or withdraw features for security, legal, operational or commercial reasons. We are not responsible for temporary unavailability outside our reasonable control.
General Website content is provided for information. Before relying on product information, check the current label and packaging supplied with the product.
The Website and its text, design, graphics, photographs, software, trade marks and other content are owned by or licensed to BYOUTY or their respective rights holders. You may view and print limited content for personal or internal business purchasing purposes. You must not copy, republish, scrape, sell, alter or commercially exploit it without permission.
If you submit a review, image or other content, it must be truthful, relevant, lawful and based on genuine experience. You must not submit confidential, defamatory, infringing, misleading or incentivised content without disclosure. You grant us a non-exclusive, worldwide, royalty-free licence to display and adapt submitted content for operating and promoting BYOUTY, subject to applicable privacy law.
We may moderate or remove content where reasonably necessary, but will not suppress genuine reviews merely because they are negative.
We are responsible for loss or damage that is a foreseeable result of our breach or failure to use reasonable care and skill. We are not responsible for loss that was not foreseeable, was caused by inaccurate information or misuse, or is a business loss suffered by a Consumer.
We do not exclude or limit liability where it would be unlawful, including liability for death or personal injury caused by negligence, fraud or fraudulent misrepresentation, defective products where liability cannot be excluded, or breach of statutory Consumer rights.
To the fullest extent permitted by law, we are not liable to a Business Customer for indirect or consequential loss, loss of profit, revenue, business, contracts, goodwill, anticipated savings or business interruption. Our aggregate liability arising from an affected order will not exceed the price paid for the affected products, except where a higher limitation is required for the term to be reasonable or liability cannot lawfully be limited.
We do not exclude liability for death or personal injury caused by negligence, fraud or fraudulent misrepresentation, breach of title, or any liability that cannot lawfully be excluded. Any implied business-to-business terms are excluded only to the extent permitted by law and subject to the requirement of reasonableness.
A Business Customer is responsible for losses reasonably incurred by BYOUTY as a direct result of that customer’s unlawful resale, repackaging, relabelling, misleading product claims, unauthorised export, professional misuse or material breach of Section 7, except to the extent the loss was caused by BYOUTY.
We process personal data in accordance with our Privacy Policy. The Website uses cookies and similar technologies for essential functions, security, basket and account operation, statistics and other purposes explained in that policy and any cookie controls made available.
We are not responsible for delay or failure caused by events outside our reasonable control, including postal disruption, customs action, natural events, cyber incidents, supplier failures or changes in law. We will take reasonable steps to reduce the effect and will provide any remedy required by mandatory law.
We may update these Terms for legal, regulatory, security, operational or commercial reasons. The version in force when an order is accepted normally governs that order. Material changes will be published with an updated date and, where appropriate, brought to registered users’ attention.
If any provision is unlawful or unenforceable, it will be adjusted or removed only to the minimum extent necessary and the remaining provisions will continue. A delay in enforcing a right is not a waiver. We may transfer our rights and obligations as part of a business reorganisation or sale, provided this does not reduce Consumer rights. You may transfer your rights only with our consent, except where law permits otherwise.
No person other than you and BYOUTY has a right to enforce these Terms under the Contracts (Rights of Third Parties) Act 1999, except where these Terms expressly provide otherwise.
These Terms are governed by the law of England and Wales. If you are a Consumer resident elsewhere, you retain any mandatory protections of the law of your country or part of the United Kingdom that cannot be excluded, and you may bring proceedings in any court available to you under applicable law.
For Business Customers, the courts of England and Wales have exclusive jurisdiction. Before starting formal proceedings, please contact us and allow a reasonable opportunity to resolve the issue.
Questions, complaints, cancellation requests and product-safety reports should be sent to shop@byouty.uk. We aim to respond within two working days, although complex investigations may take longer. BYOUTY is not currently committed to a particular alternative dispute-resolution provider.